We understand Economic & Community Development.
Since 1994, we have had the privilege of working with some of the most successful Economic and Community Development professionals in our region, having produced exciting results that will shape these communities for decades to come.
We have worked both with local and regional governmental agencies as well as private developers and entrepreneurs to create marketing messages and campaigns that told the communities' stories in fresh, engaging ways across a wide variety of media, including online and video. We've helped identify target audiences for these messages and have successfully implemented media and online marketing campaigns that reached those people and produced results.
We can provide a full range of marketing support services, or can work on a specific-need basis. Our competencies include strategic marketing, constituent and target audience research, message development, visual and creative design, photography (land-based and aerial), videography, media advertising, event planning and coordination, and more.
Most importantly, we understand the unique, collaborative nature of successful Economic and Community Development initiatives. We bring further value to your program by helping you educate your stakeholders, build consensus and support for action, and then assist in implementing your program in a cost-effective and successful manner.
Highlights of the past 20 years include …
- Our work with the Williamson County Office of Economic Development, for which we created and implemented the well-received and widely-recognized "Williamson Works" branding campaign;
- Our work with a consortium of ECD agencies, private development interests and local entrepreneurs to successfully market the idea of creating a dedicated life sciences business campus in Franklin, Tennessee; attracting both private and governmental funding for the project; and today, marketing the nearly-completed Cool Springs Life Sciences Center to biotech and other life sciences companies nationwide;
- Our involvement in the creation of a community not-for-profit foundation dedicated to improving K-12 student achievement in the areas of science, engineering and technology, which included the development of student-focused robotics competitions, summer "tech camps" for young women, and a variety of other programs that enhanced the community's ability to attract the attention of high-tech and knowledge-based companies considering relocation to the area;
… and numerous other projects and campaigns for developers, commercial real estate ventures, local businesses from start-ups to IPOs to established, mature employers.
Take a closer look …
We invite you to examine this cross-section of our ECD-related work, which partially illustrates the range of services we have provided to our ECD clients:
We'd greatly appreciate the opportunity to sit with you, learn more about your challenges and goals, and help you determine if your engagement of our firm could enhance the effectiveness of your efforts.
Please take a moment to let us know of your interest.
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